Daimler aims for 25% electric car sales by 2025

Daimler, the German parent company of Mercedes brands, EV maker smart and a slew of commercial truck makers, is working towards a zero emissions future with a three-pronged approach to powertrains that includes all-electric and fuel cell solutions as well as ‘high-tech’ ICE vehicles and hybrids.

Head of Group Research and member of the Board of Management, Ola Källenius made the statements in an in-house interview published by the auto group this week, saying that the auto group expects that by 2025, some 25 per cent of their sales share will consist of battery-electric vehicles.

The remaining 75% will continue to run on fossil fuel, but with “electrified” options.

Mercedes-Benz is pouring more than €10 billion ($A16 billion) into developing the all-electric EQ range, while Mercedes-AMG is also working on a “performance hybrid” concept known as Project ONE, which plugs into the wall but as the Daimler executive says, “not exclusively”.

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