Since its launch in early 2012, RenewEconomy.com.au has emerged as Australia’s best informed and most read web-site focusing on clean energy news and analysis, as well as climate policy.
It is read widely among the industry and policy-makers, and others with a strong interest in the transition to a low carbon economy. Over the last 12 months, it boasted unique page views of more than 13 million, and enjoyed average monthly unique visitors of more than 350,000.
Across its stable of web-sites, including the new and fast-growing EV-focused The Driven, and One Step Off The Grid, annual page views are running at nearly 20 million and an audience of more than half a million unique visitors.
But the web-site’s overall readership is much broader, and averages more than 320,000 unique visitors each month.
There seems little doubt that the Australian economy – indeed the world’s – is undergoing an exciting and rapid transformation into an economy powered by cleaner, cheaper and more reliable energy.
Like all revolutions, this has its hurdles – from incumbents, ideological opponents and politics. But this revolution will be driven by changes in technology, changes in economic and the need to act on climate change, energy security and resource scarcity.
How this unfolds, and at what cost or benefit, is impossible to forecast. But it’s going to be fascinating to watch, to report on, and to analyse.
That’s the goal of this website – to discuss the ideas, analyse the trends, the new technologies and the policies that will drive this transformation. And it’s the goal of our sister websites, the EV-Focused The Driven, and OneStepOffTheGrid.com.au, because of the opportunities and choices afforded consumers by solar, household battery storage, and other technologies.
We also produce three regular podcasts, Energy Insiders and Solar Insiders and The Driven podcast, which includes interviews with ministers, corporate leaders and others doing interesting things, along with news and analysis.
The site operates on an advertising revenue model, so please don’t be shy! You can find out more here.
Contributed articles are also invited. The website is open for comments from readers, but they will be moderated if they move beyond acceptable standards. We’re going to going to try and ensure that comments are on topic: we would like a conversation; no shouting, no abuse.
We hope you find RenewEconomy to be useful, informative and enjoyable. We’d love your feedback.