Tesla owners hijack UK ICE racing event, Elon Musk impressed | RenewEconomy

Tesla owners hijack UK ICE racing event, Elon Musk impressed

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76 UK Tesla Owners won over crowds at a popular UK car racing event, with offers of test drives, and an all-electric victory lap.

Source: Mat Acton / Twitter
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76 British Tesla car owners descended upon last weekend’s Silverstone Classic – an annual three-day race event in Towcester that attracts crowds of 100,000 people – to offer test drives to the curious crowd.

At first, staff from iconic car makers including Aston Martin, Pagani and Porsche thought Tesla had paid staff to stage the EV invasion, but according to Will Fealey, who tweeted to Elon Musk about the event, the 76-strong group of Tesla car owners were there of their own accord.

Rather, the idea was the work of community Tesla group @TeslaOwnersUK, to give VIPS, media and competitors the chance to go for a spin in the EVs. Reportedly, around 10 per cent of the crowd – yes, 10,000 people – took up the offer.

Test drives took around 2-5 minutes per person, allowing each passenger enough time to get a feel for the performance and technology in the electric vehicles.

This meant around 7-8 hours was spent by each individual Tesla car owner giving test drives – an impressive effort in the campaign to give ICE car lovers a chance to experience an EV.

The Tesla owners were also invited to perform two laps of the Silverstone Circuit, which is home to the British Grand Prix. Fealey was given the honour of being pace car for the whisper-quiet parade.

“In pure silence (except for tyre squeals) we showed the crowds just a small part of what (Teslas) can do,” he wrote.

Sports photographer Mat Acton also got in on the action, capturing some great shots of the EV invasion.

There were reports that certain oil executives were not that impressed. “They just moaned about everything all the way,” said one of the Tesla owners offering test drives.

However these were outweighed by an overwhelmingly positive reaction from those accepting test drives, with many of the drivers in the ensuing twitterstorm relating numerous approving comments.

The event even got the attention of Elon Musk, who tweeted back, “Wow, that’s really awesome. Thank you!”

The event has spurred so much interest that Fealey and Tesla Owners UK have already received a number of invitations to future events.

“We’ve already been approached by other events to do all this again and judging by my initial feedback I’m going to have several thousand of our members interested for next years event,” Fealey wrote.

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  1. MaxG 2 years ago

    Who wouldn’t be impressed?!
    Kudos to these Tesla owners allowing 10,000! people to experience an electric car… what a great PR exercise. This should be added to the Guiness Book of Records as biggest test drive by EV owners 🙂

    • Joe 2 years ago

      Going out there on their own, that’s making a big statement. “Try before you Buy” in action!

  2. Ian 2 years ago

    I’d like to see the same done with electric lawn mowing and gardening equipment at the next landscaping & moving expo! 🙂

    • MaxG 2 years ago

      The problem is: the engine, say 15HP, is a 300 dollar cost, which neither buys you an electric motor, not the battery or the controls. 🙁

      • Ray Miller 2 years ago

        Max, I’ve had my Ego mower, weed eater and blower for 6 months now. After making the conversion to electric there is no going back to the ICE. No fumes, little noise, no petrol to get, no ear muffs, no oil changes, to start just switch it on. The battery is a 420Wh 54V and runs for 40 odd minutes, in summer I need to mow every week in my high rainfall area in the subtropics. The mower has the same capabilities as my Briggs and Stratton. And did I say it is self propelled for those up hill sections and lights if you need to do the last bit in the dark. Even the ladies even enjoy using it.

        The blower 900 m3/h using the same battery is awesome, job done in minutes. Battery charge time is 60 minutes.

        I do not mind buying high value products, I try to avoid “expensive” low value ones.

        • MaxG 2 years ago

          I meant a sit-on lawn mower… my tools are all battery electric; chainsaw included. 🙂

          • Mike Westerman 2 years ago

            Max IMHO if you need a ride on maybe you’ve got the wrong garden!

          • MaxG 2 years ago

            Well if you have 5 acres of regrowth; grases a meters tall, wattles two meters tall, inappropriate use of a sit-on does wonders. 🙂

          • Mike Westerman 2 years ago

            Leave it for 10y and it will sort itself out, or the wallabies will!

  3. Mark Roest 2 years ago

    What really scares the shorts is the truth that this is a movement, and it will soon be a meme!

  4. Take Back The Streets 2 years ago

    I was there with my Tesla Model S for all 3 days and really enjoyed the event. The parades were great fun! With the exception of the moaning oil executives, all of my passengers were friendly as well as being both fascinated and delighted by my Tesla.

  5. Ian 2 years ago

    Amazing story, a silent car race, that’s an oxymoron!

    • Betterworld 2 years ago

      Goes to show we don’t always need to be noisy or/and polluters to have a good time.

      • Ian 2 years ago

        Oh yes we do, maybe not polluters but certainly noisy. Imagine going to an orchestra with no sound, it’s boring as it is, but no sound, that would be intolerable.

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