Categories: Other Good Stuff

RenewEconomy sets new readership records

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RenewEconomy.com.au continues to set new readership records, with a record tally of page views in a single day last Friday (Oct 3), and monthly unique visitors surging beyond 170,000 in August, making RenewEconomy the most read renewable energy website in the country, and one of the most widely read in the world.

On Friday October 3, RenewEconomy recorded 30,000 page views – the highest number in a single day since its launch in early 2012, helped by such stories as Citigroup sees solar and battery storage socket parity within yearsWorld’s largest coal miner to invest $1.2 billion in solar; and Maurice Newman refused meeting with climate scientist.

The new record comes after a month of milestones, with 173,500 unique visitors in the month of August, which also set a high of 447,000 page views for the month. Average UVs in the past three months is 145,000, and average monthly page views over the last three months is 415,00.

RenewEconomy’s core readership continues to grow, with 6,600 people now receiving the daily newsletter, with an extraordinarily high open rate of 40 per cent. This is nearly double the industry average, and underlies the strong engagement the website has with the energy industry, policy-makers, advisors and technology developers.

However, the surge in unique visitors over recent months also underlines the growing appeal RenewEconomy has for the wider community, particularly those with an interest in alternative energies, such as rooftop solar and battery storage, and climate change policy issues.

Giles Parkinson is founder and editor-in-chief of Renew Economy, and founder and editor of its EV-focused sister site The Driven. He is the co-host of the weekly Energy Insiders Podcast. Giles has been a journalist for more than 40 years and is a former deputy editor of the Australian Financial Review. You can find him on LinkedIn and on Twitter.

Giles Parkinson

Giles Parkinson is founder and editor-in-chief of Renew Economy, and founder and editor of its EV-focused sister site The Driven. He is the co-host of the weekly Energy Insiders Podcast. Giles has been a journalist for more than 40 years and is a former deputy editor of the Australian Financial Review. You can find him on LinkedIn and on Twitter.

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