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SwitchedOn Podcast: Why the energy transition needs consumers to love electricity

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In just over 8 years the Octopus Group has become one of the largest green energy retailers, generators, installers and investors in the UK. Underpinning and revolutionising the way they do business is Kraken technology.

Devrim Celal is the Chief Marketing and flexibility officer at Kraken. He explains why consumer trust in the electricity industry is so important and why the energy transition will not succeed unless we are given incentives to participate in helping balance electricity when it is available and when it is not.

https://api.soundcloud.com/tracks/1943031899

Reclaim Energy is a proud sponsor of the SwitchedOn Australia Podcast

Anne Delaney is the host of the SwitchedOn podcast and our Electrification Editor, She has had a successful career in journalism (the ABC and SBS), as a documentary film maker, and as an artist and sculptor.

Anne Delaney

Anne Delaney is the host of the SwitchedOn podcast and our Electrification Editor, She has had a successful career in journalism (the ABC and SBS), as a documentary film maker, and as an artist and sculptor.

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